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NEDA

A Modern Event Hub for an Industry-Leading Association

The Northeast Equipment Dealers Association (NEDA) represents more than 450 equipment dealerships across the Northeastern U.S. Their mission is to empower members through education, advocacy, business resources, and exclusive services. NEDA strengthens dealer operations and supports long-term profitability in a competitive market.

To support their 2025 “Driving Customer Excellence in Material Handling” event, hosted by Herc-U-Lift, NEDA partnered with Blink Code (formerly Buink) to create a clean, informative, and user-friendly event landing page built to streamline registration and deliver all key details in one place.

services

DevOps

UI/UX Design

Web Development

Support & Maintenance

website

www.northeastdealers.com

platform

Vue / WordPress

Project Overview

NEDA needed a landing page that was easy to manage and even easier to use. Dealers attending the February 8-12, 2025 event in San Diego, CA wanted fast access to registration, schedules, and host information. We built a solution that brings everything together with great speed. We handled:

Event Registration

Clean, straightforward form design for quick and secure sign-ups.

Event Schedule

A structured breakdown of event activities including keynote speakers and workshops.

Host Information

Section dedicated to the event host, showcasing their material handling expertise.

Why NEDA Chose Buink

NEDA selected our team for our ability to blend intuitive design with scalable technical execution. We prioritize user experience, clean workflows, and backend tools that make event management effortless.

Key Features

Secure Access
Protected registrations using unique access keys to ensure attendee data remains safe.
Pandadoc Integration
Attendees complete required documents directly on the site. No extra steps needed!
Data Management
A custom plugin allows NEDA to export event data in CSV format for reporting and follow-up.
User-First Design
A clean, streamlined layout designed for fast scanning, easy navigation, and a frictionless registration process.

Results: A Strong Start for 2025

The landing page is already driving early interest and registrations. This gives NEDA a solid head start on a successful event. Attendees can sign up quickly, access all essential information, and expect a smooth, well-organized experience.
I reached out to Buink (now BlinkCode) after finding Ben’s name in a local developer/consultant listing in 2017, and I have to say, it has been an absolute pleasure to work with Buink (now BlinkCode) . Ben consistently understands not just the development task laid in front of him but the business application behind the task. I’ve never felt more comfortable with a development team than I do with Buink (now BlinkCode) . I truly feel Ben and his team are integral partners in the success of my business.
Tom Showalter, Herc-U-Lift,
Vice President Strategy

Skills

To ensure a secure, high-performing, and scalable experience for NEDA’s event landing page, we used the following technologies:

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