Since 1968, Herc-U-Lift has been a trusted name in material handling. As their services expanded and their footprint grew, they needed a website that matched their reputation. BlinkCode (formerly Buink) delivered a fully custom, high-performance site built to showcase their equipment inventory, highlight their expertise, and connect customers across multiple locations quickly.
Our goal was simple. We wanted to create a platform that elevates Herc-U-Lift’s brand and drives meaningful engagement. With intuitive navigation, strategic content layout, and a flexible backend, we developed a website that’s ready to grow with the business.
38%
Organic Sessions
25%
Click-Through Rate
Laravel - App
Wordpress- Website
Custom inventory and location management
Fast, mobile-first layouts
Scalable backend built for future expansion
This new experience strengthens customer trust and positions Herc-U-Lift as an industry leader.
Our team managed multiple releases to deploy updates and improvements to the Herc-U-Lift website. This involved addressing bugs, implementing new features, and ensuring a seamless deployment process for each version.
Our commitment to maintaining the Herc-U-Lift website goes beyond individual releases. We’ve established a comprehensive support plan, focusing on continuous improvement and future-proofing.
Identifying and addressing bugs is crucial for maintaining a flawless user experience. Our team diligently worked on resolving various bugs and monitoring errors to ensure the website’s stability.
Proactive bug resolution
Error and performance monitoring
Continuous enhancements to improve speed and usability
I reached out to Buink after finding Ben’s name in a local developer/consultant listing in 2017, and I have to say, it has been an absolute pleasure to work with Buink. Ben consistently understands not just the development task laid in front of him but the business application behind the task. I’ve never felt more comfortable with a development team than I do with Buink. I truly feel Ben and his team are integral partners in the success of my business.